Whether you’re in the world of business-to-business, e-commerce, or nonprofit, you need to have to have a group of people in mind to market your product or service to. This is pretty much common sense across all industries, so I won’t get into the specifics of defining your market’s demographics, psychographics, or whatever you use […]
Like Computer Hacking? No. Babies grow up so fast, don’t they? Well, at least that’s what my mom says about me. But that’s what babies do, they grow, and grow, and grow, until they’re sitting behind a desk, writing blogs on Growth-Hacking. You can’t hack a child’s growth. I mean, you can give it vitamins […]
Great marketing is all about delivering the right message to the right person — at the right time. To do this, you need to build a strong brand and have a solid strategy in place to get the word out to your target audience. Here are five key steps for building brand marketing that truly […]
It’s no secret that most people are on social media, and that they’re engaging with branded content while they scroll. In fact, the main question marketing professionals ask themselves when working on a brand’s social media strategy is: “how do I get an audience to actually engage with the content?” Well, it’s easier than you […]